Casey facilitates an exploration of brand meaning for Pancreas Centre BC.

Herrainco was established in 1986 in Gastown, Vancouver, BC. Partners Ray and Casey Hrynkow built the company into one of Canada’s most respected design firms. Our goal was to understand what clients wanted to achieve, then translate that into work that spoke to their audiences— honestly and compellingly. And not just in a romantic sense, but to change minds, shape ideas, and elicit emotional responses.

We warmed hearts.

Casey continues to do this work as WIK*D Design Thinking for Social Change, through community facilitation using what are known as “design thinking” methods.

In addition to wowing clients from the beginning, Herrainco Brand Strategy + Design caught the attention of numerous design magazines, with feature stories in Studio and How Magazines and five in Applied Arts Magazine. We were honoured with over 200 national and international awards, including a James Beard Foundation Award nomination and an IABC Gold Quill Award.